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  • UK

Cainhoe Wood Golf Club
Digital marketing

Brief:

Launch the rebranded golf club on all digital platforms & provide ongoing full digital marketing services.

What I did:

Devised a marketing strategy built on engaging with the local community and attracting younger players & families.

Set up new social media accounts and delivered ongoing social activity along with email marketing newsletters and Google My Business account.

Helped to turn a struggling golf club with a poor reputation, under new ownership, in to a modern, welcoming and family-friendly venue with strong online presence and community feel, enticing back old members and attracting new ones in equal measures.

 

Results:

- 300% increase in memberships within the first 18 months of re-opening. The club now has a lengthy waiting list.

- 100+ 4 or 5 star reviews on Google

- Extensive and highly engaged email marketing list

- Sold out events in the bar & restaurant space, with many weddings and other functions already booked.

Google